The entity formerly known as the New York Health Benefit Exchange announced its new name yesterday - New York State of Health. When you hear that name (and I suspect you'll be hearing it a lot in the near future), know that you're hearing about New York's health insurance exchange.
The exchange also announced that its Web site now as an interactive map that shows which health plans are available in a given county. It also has the legally-required calculator to help individuals figure out how much they qualify for in premium tax credits.
They also unveiled a new video, which I imagine will be coming soon to a TV screen near you. If you want to preview it, here it is.
A stupid name, in my opinion.
Posted by: Greg | August 21, 2013 at 03:34 PM
The people I've talked to have been, shall we say, less than enthusiastic about the name. What did you think of the commercial? Is it effective? Too vague? Specific enough?
Posted by: Tim Dodge | August 23, 2013 at 06:09 AM